Why Good Web Design is Key To The Online Success Of Your Business

In an era when people spend the majority of their day online, do you really think that a basic website is enough to grab people’s attention? Are you under the impression that as long as you have a functional website, the appearance of your site doesn’t matter? Unfortunately, web users are spoilt with excellent design and engaging user experience nowadays, which means quality website design is crucial to the online success of your business!

Today, more and more customers make their decisions based on the appearance, online experience and usability of a particular website. Whether your business is large or small, you need to have the proper design elements to make your website stand out visually for both potential and existing customers. So, you should consider your site a vital part of your business.

Here are a few reasons why you must choose great web design in Croydon and Sussex from a skilled agency!

4 Reasons Why Web Design in Sussex and Croydon is Important For Your Business

1. Navigation and Great Usability
   This is one of the most important reasons why you need to invest in good website design. While your website may be full of information, you need to be sure your users can actually find what they are looking for.
   Users judge a website within mere seconds of arriving on it and thus your site’s navigation should be intuitive and offer great usability. If they find your site chaotic, confusing or cluttered, they will simply hit the ‘back’ button and directly navigate to your competitor’s site.
2. Consistency and Coherency
   If each of your pages appears different with a different set of fonts, many users will move on to your competitor’s website because it is not consistent. Gone are the days where having a simple site was enough to impress customers. Finding quality web design in Sussex from a reputed web design agency is the best way to ensure continuity. Be sure to use the same style, font and typeface guidelines as it will ensure consistency when users navigate through your site.
3. Competition
   At the most fundamental level, you need to invest in good web design to keep up and stand out from your competitors who are likely already doing it. If your site appears unprofessional or tough to navigate and your competitor’s site appears trustworthy and professional, potential customers will choose your competitor over you. Investing in quality web design in Surrey can be a great way to set yourself apart. Through a beautifully crafted website, you can easily beat your competitors and make yourself the most obvious choice.
4. Search Engine Optimisation 
   Several web design elements affect the way content is published on your site, which in turn influences how various search engine spiders crawl and then index your site. Web design elements can even affect SEO. If you do not keep your on-page SEO up to scratch, you may end up battling visibility. Working with a good web design agency will ensure good web design practices and consequently improved search engine visibility.

Whether you want a simple landing page, or a full web design you should find a leading website design agency and escalate your business to new heights with great web design!

Need SEO Services In Surrey? Checkout The Do’s & Don’ts First!

Interested in gaining an edge over your competitors with a strong online presence? Planning to hire professionals who can help your website achieve a better ranking on SERPs? Perplexed about the ways to hire the right SEO agency? Relax. A quick look at the vital do’s and don’ts is all that you need to make an informed choice!

It goes without saying that search engine optimisation is a process through which sites can be made relevant and trustworthy. Through SEO, the search engines will rank your website when users start searching with relevant keywords. However, with the wide availability of agencies who claim to be the best, making an informed choice can be daunting. A prior knowledge of the things to do and avoid during the selection process can thus come to your rescue!

Read on then to check out the dos and don’ts experts recommend while hiring an agency for your site’s search engine optimisation!

3 Do’s To Keep in Mind While Hiring SEO Services in Surrey

1.Do Know The Basics Of SEO 

Just because you are hiring an SEO professional for optimising your site, it doesn’t mean that you will remain unaware of the basics. To hire the right agency or consultant, you must have a basic understanding of search engine optimisation and know what your business needs.

2.Do Understand The Pricing Structure

SEO campaigns will either be retainer based or a flat-fee project. To decide on the right pricing structure, take the following considerations into mind-

• What are the relevant skills which you possess?
• What kind of assistance do you really need?
• What type of accountability, performance and reporting metrics do you want?

3.Do Ask For Specific References

Asking for references or a portfolio should be one of your top considerations. Leading agencies which specialise in offering SEO services in Surrey can not only provide you with references but even give a few examples which you can expect from a good consultant. For instance, a local business will require a local citation and profile audit along with off page marketing.

3 Don’ts You Must Avoid While Hiring An SEO Agency

1.Don’t Have Unrealistic Expectations

Building quality traffic is a long-term process. It is not something where you will expect direct control once you pay for. Being a cold algorithm meant for finding the most relevant results for every search, these cannot be human curated. Thus, you must have patience and wait for good rankings. 

2.Never Buy Search Engine Rankings

If you find someone who claims to sell rankings, consider it as a wary sign that they do not provide quality services. Instead, you must get reporting derived from organic traffic which is broken down by the landing page and not the rankings. 

3.Never Go Cheap

SEO is an investment which should return more than what you had put in originally. Just the way you should not hurt your return by overpaying, you should not spoil your chances by hiring cheap who offers low-quality services. Thus, you must look for a service provider who offers high-quality services at the best competitive rates.

Now that you are aware of everything related to the selection process, what are you still waiting for? Quickly find a reputed SEO agency and start generating new leads!

Need Landscaping In Surrey? Know What to Ask A Company Before Hiring!

Do you wish to keep your garden and other outdoor spaces healthy, attractive and yet functional? Planning to seek professional assistance for beautifying and maintaining your yards? Although knowing that you require the expertise of a landscaper is good, what proves to be tricky is selecting the right professional for the job!

When it comes to maintaining your landscapes, nothing can be a more viable option than availing services from skilled landscapers. With every company claiming to be the best, choosing the right agency can be quite tricky. Further, with several factors playing a role, choosing a reliable landscaper for your garden makes all the more daunting. Thus, a prior knowledge of the vital considerations can come to your rescue!

Still wondering how to make an informed choice? Keep reading to check the questions which you must ask companies while interviewing them!

7 Questions To Ask While Hiring A Landscaper For Efficient Landscaping In Surrey

1.How Long Has Your Company Been In This Business?

Inquiring about the experience of the company should always be your first consideration while interviewing them. You need to check if the agency you are planning to you is a well-established company which boasts of a proven expertise. Ensure if the landscapers have the right skill and experience to handle your project efficiently.

2.Are You Fully Insured?

Ask the company if it is fully insured. Working with an insured landscaper can save you from the liability of paying for injuries caused to the professionals. This becomes more important for professionals who will move heavy trees and plants, as well as operate machinery on your lawns.

3.Do You Recruit Industry Specialists As Your Staff?

Renowned companies specialising in landscaping in Surrey take pride in recruiting industry specialist landscapers who boast of having years of experience in beautifying landscapes. These specialists excel in providing premium quality services and even remain updated with every latest development in the field.

4.Can I Get A List of References?

A reputed company will be one which will readily agree to provide you with a list of some of their present and past customers. In case you find that the professional you are interviewing hesitate in sharing the contact details of his customers, consider it to be a wary sign.

5.How Long Will You Take To Complete My Project?

Never assume that you will be the company’s only customer. Ask the professional to provide you with a clear timetable about the time he will take to complete your project. This schedule will save you from waiting around with a half-finished garden since your professional is busy working for someone else.

6.Can You Provide Me With A Sketch Of Your Plans?

A sketch can be your best way to envision what the professional plans to do for your garden after listening to your requirements. Thus, you should ask professionals of every company to provide you with a drawing of his plans.

7.Do You Offer Guarantee?

To leading landscapers, the satisfaction of their customers is a top priority. Thus, by offering guarantees on each of their services, they make it a point to ensure that their customers get 100% satisfaction after availing each service.

So what are you still waiting for? Time to find the best landscaper in Surrey for availing some exemplary services!

4 Obstacles You Should Avoid While Seeking Website Design In London!

Have you been looking for a powerful marketing tool which can increase your online presence and enhance the image of your brand?  Are you on the lookout for qualified experts who can craft stunning websites tailored to your business needs? Do you fear of making mistakes during the designing process? Fret not. All you need to do is checkout few costly mistakes which you must avoid!

When it comes to increasing conversion rates, nothing can be more beneficial than a high-quality website. If done properly, not only can a unique site lower your customer acquisition and marketing costs but even enhance your corporate image. A site which flawlessly blends technicality with creativity can even truly reflect your aspirations and goals. However, a single mistake committed during the designing process can sabotage your efforts and kill your brand!

Read on then to find out the costly mistakes which you must avoid during your website designing process!

Website Design In London: Major Pitfalls To Avoid While Designing Your Site

1.Too Many Advertisements Are Put On Your Site

Putting too many ads on your website simply in an attempt to make money as soon as you launch it, can be very tempting. Banner ads can slow down your site, making it clear to your audience that you have come here only to make money. You even need to understand that you will have limited advertising choices once you start and at times it may not even be relevant to the content published on your site.

2.Not Building A Mobile Responsive Site

Be it a smartphone or a tablet, users these days are more mobile-friendly and it is here that the need for designing mobile-friendly sites comes to the picture. You need to choose a reputed web designing company which specialises in offering bespoke website design in London. Remember; simply designing a site which looks great on laptops and computers but lag on other devices won’t be enough for gaining a strong online presence.

3.A Site Without A Catchy Name

Choose a site name which is easy to remember and spell for your audience. Use a name creation wizard which can help you create a name that is both catchy and easy to type in a search engine. A catchy name can help you stand apart among millions of other sites. It can even help your company gain an edge over your competitors in the industry among the numerous blogs posted each day online.

4.Content Isn’t Relevant, Informative Or Engaging

Contents posted on your site should be informative, relevant and engaging. Post blogs which have relevant tips, strategies and hints which your audience will like to share with their acquaintances on various social media platforms. Your service pages should enlist your offerings well and your sales page should have product descriptions for customers willing to make a purchase.

A well-designed site can bring quality traffic to your website which will convert into sales and followers. So what are you still waiting for? Find a reputed web designing company and start availing exemplary bespoke services!

How to Make Use of Social Media for Small Businesses

Being an entrepreneur, chances are you've already tried out social media to get the word out about your brand. Over 80% small businesses use popular social networking sites such as Twitter, Facebook, Pinterest, LinkedIn and Instagram to make people know about their business. But if you're yet to begin your journey on these social boats, this is the best time to kick off.

Benefits of Social Media

Here are 5 outstanding social media marketing tips could be just perfect for your company.

1.Social Media Helps to Know People About Your Brand – First and foremost thing social media does is to get the word out about your presence. Besides wide exposure, it also provides the brand with right opportunities to enhance relationships with target prospects. Your initial connections, followers and fans are the people who already know about you and your brand, and have already dealt with you in the past. Social media helps this population to tell their acquaintances about you and so expand your brand reputation.

2.Social Media Is Immensely Popular – Social media is popular indeed; you don't need to go through the statistics. More than 60% adults use social networking sites and so it's likely that social media will touch almost every prospect walking through your door. In addition to that, social media account holders check their account more or less 17 times a day. It ensures that the customer, who visits your store once a week or even less, would see your social posts in their feed much more often. With its energetic and wide-reach functionalities, you could hardly find a company to fail epitomizing their presence on social sites. If the DIY approach can't work efficiently, get help from a Social Media Management Bromley service and get your purpose served effectively.

3.Social Media Is Inexpensive Form of Marketing – Just being socially present may not work as social media use some typical algorithms that filter what the visitors can see in their news feeds, and this way your organic content may get lost in the strict shuffle. So make use of social media advertising which is much cheaper than conventional one. It won't cost you much to reach huge audience and so grow your brand popularity.

4.Social Media Features Two-way Communication – Social media allows you to know more about your visitors, their wants, and interests and accordingly collect responses. Through social sites, you can ask your customers and prospects to share their questions, reviews, thoughts and ideas that would help you rectify your loopholes and serve them better. Moreover, you can respond faster than what you could otherwise do over phone or via email. And this will definitely help you provide better customer service over time.

5.Social Media Is Widespread – Today, more than 50% of the total population use smartphones and so businesses, irrespective of size and profile, try to offer mobile-friendly access. But the benefits of increased use of cell phones in daily lives are simply huge especially for the small businesses. Social media presence that’s accessible through cell phones can significantly enhance the chances of your business to get found whenever someone is looking for a place to eat or buy something, while on the move.

Now you can see how social networking can work for your business. So don't sit idle on the social media sidelines and become dynamic in promoting your brand through social networking.

Hiring SEO Services in Bromley? Checkout the Unique Benefits!

Are you planning to increase your brand’s online visibility? Looking for the ideal way to bring your website on track and boost conversions? Trust us; hiring well-qualified SEO experts can be your best way to achieve and maintain the top spot on various search results!

No matter how small or big your company is, ensuring an active online presence is a must. A well-designed website with relevant content can be your first step to have an active online presence and be on the top of Google search results. While you may think that search engine optimisation is an easy task, the reality differs from what you think. It is here that the need for appointing experts comes to the picture!

Keep reading to know the advantages of hiring a reputed SEO expert for your business!

5 Useful Benefits Of Hiring SEO Services In Bromley

1.Achieve Remarkable Results

Well-qualified experts utilise their exceptional skills and innovative techniques to ensure that your site achieves a top rank in the Google search engine results. These professionals ensure that your site has the right exposure essential in reaching out to more potential customers, thus increasing your brand image.

2.Avail Professional Assistance For SEO

No matter how accustomed you are with Internet, you may not be aware of the essential tools and techniques which are essential in search engine optimisation. With SEO services in Bromley, not only can you be assured of experts who will execute the right techniques but you can even get professional assistance essential in achieving great results.

3.Helps In Generating More Income

These specialists have thorough know-how of various proven methods and know what needs to be implemented for achieving remarkable results. These well-optimised sites will help you in generating more money for your business. Not only will you have increased traffic but they will even lead to successful conversions, generating more income for your business.

4.Be Free From Worrying About Your Site’s Performance

As a business owner you cannot devote much time in SEO work, since your other jobs will get hampered. By hiring these experts, you can be free from worrying how your website is performing because your entire search-engine optimisation will be handled by the company.

5.Avail Various Additional Services

Top companies offer a range of web development services along with search engine optimisation. No matter what your digital marketing needs are, they can handle everything. Further, what makes them your ideal choice is that these services come at competitive rates.

Now, don’t you think that hiring these experts can indeed be advantageous? Quickly find a reputed SEO service provider and start availing some exceptional solutions!